Resources / Prompt of the week
The Executive Angle Finder
Suggested tool: ChatGPT, Claude, or Gemini
The scenario
Your executive needs to show up on LinkedIn or in a byline — but every angle they're considering sounds like something anyone in the industry could have written.
The prompt
"You are a thought leadership strategist. Based on the following executive background, company context, and industry topic, generate 5 distinctive angle ideas for a LinkedIn post or byline. For each angle, explain what makes it counterintuitive or differentiated — avoid generic takes. Prioritize angles that only this specific person, given their background and vantage point, could credibly own."
How to use it
- Gather three things: your executive's bio (2–3 sentences), your company's current focus or recent news, and one trending topic in your industry right now.
- Open ChatGPT or Claude and paste this prompt:
- Review the 5 angles. Flag any that feel too generic or off-brand. Ask the AI to push further on the ones with the most potential.
- Pick your strongest angle and ask: "Now draft an opening paragraph for this angle that hooks the reader in the first line without starting with 'I.'"
- Refine from there — the goal is a distinctive POV that sounds like your executive, not like everyone else covering the same topic.
Why it works
- Turns your executive's unique vantage point into a competitive advantage
- Saves hours of back-and-forth trying to find an angle that doesn't feel generic
- Works for LinkedIn posts, bylines, speaking abstracts, or media pitches
This prompt first ran in TIC. Read the original issue →