The scenario
Your CEO just approved a company-wide AI rollout and the messaging to investors sounds great. But your internal comms haven't caught up — employees are anxious, managers don't know how to answer questions, and the all-hands is next week.
The prompt
"I'm a communications leader at [company type/industry]. Here is our CEO's external AI strategy statement: [paste statement]. I need you to translate this into three internal communications assets: 1. An all-hands email (300 words max) that acknowledges employee concerns about AI — job security, role changes, and pace of change — while reframing AI adoption as a career development opportunity, not a threat. 2. A manager talking points doc (5-7 bullet points) that equips people managers to answer the most common employee questions about AI in their next team meeting. 3. An internal FAQ (8-10 questions) covering: What AI tools are we adopting? Will this affect headcount? What training is available? How do I get started? What's the timeline? For all three, use a tone that is transparent, empathetic, and specific. Avoid corporate jargon. Where information is unknown, flag it as '[To be confirmed by leadership]' rather than leaving it vague."
How to use it
- Copy your CEO's external AI strategy statement (earnings call quote, press release, investor letter — whatever exists) and paste it into the prompt below.
- Run this prompt:
- Review the outputs. The all-hands email should feel like it came from a human, not a policy document. If it reads like legal copy, ask the AI to "rewrite this in the voice of a thoughtful leader who genuinely cares about their team's growth."
- Customize the FAQ with your company's actual details — tool names, timelines, training programs. The AI gives you the skeleton; you add the specifics.
- Share the manager talking points with your HR or people team for alignment before distributing. This is where most internal AI messaging breaks down — managers saying different things on different floors.
Why it works
- It closes the say-do gap. Your CEO is already talking about AI externally — this ensures the internal narrative catches up before employees fill the void with rumors.
- It gives managers a lifeline. Most people managers aren't equipped to field AI questions from their teams. This prompt hands them a cheat sheet they'll actually use.
- It takes 15 minutes, not 15 meetings. Instead of running a cross-functional working group to draft internal messaging, you get a first draft you can refine in one sitting.
This prompt first ran in TIC. Read the original issue →